
BOLD | STRATEGIC | AUTHENTIC
Brand strategy and design for
Innovative business owners
Your brand deserves to grow, to stand out, to be iconic. If your current look isn’t matching the big dreams you have, it’s time to level up with a design that truly represents the vision you’re building.
How does this Work?

What's included?
Every project starts with a solid strategic foundation; think competitor research, audience insights, and a deep dive into your brand’s mission, vision, and personality. Then, we create a Visual Identity that’s designed to turn heads and connect with the right people.
Here’s what’s in the mix:
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Logo Design Alternatives: The main logo, plus variations (stacked, horizontal, icon-only).
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Typography: The perfect font pairings and combinations for your brand
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Color Palette: Your brand’s colors, from primary to accents.
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Imagery Style: Photography guidelines, illustration style (if needed), and iconography options that reflect your vibe.
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Patterns and Textures: Custom patterns and background textures (gradients and organic feels).
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Promotional Items: Business cards + one item of your choice to flex your new look.
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Brand Style Guide: A roadmap for consistency, making sure your brand looks great everywhere.
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Brand Book: A comprehensive guide that details everything about your brand—foundation, visuals, and all the finer details to keep your look on point, no matter where you show up.
Why Invest?
I’ll help you create a brand that stands out without the stress, that attracts the right customers and actually gets results.
TURN VISITORS INTO
LOYAL FANS
STAND OUT AND ATTRACT
THE RIGHT AUDIENCE
DRIVE SALES AND SIMPLIFY YOUR MARKETING
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What happens if I don’t like the design?
I aim to ensure you’re thrilled with the results. That’s why the process includes a thorough discovery phase and multiple revision rounds to align the design with your vision.
Can you redesign my existing brand?
Yes! Whether you’re looking for a complete refresh or just small updates to modernize your look, I can help you align your brand with your current vision and goals.
What happens after the project is done?
You’ll have all the tools and files you need to confidently implement your new brand. I also offer ongoing support if you need additional assets or guidance down the line.
What file formats will I receive?
You’ll receive your logo in high-resolution formats suitable for print and digital use: PNG, JPEG, PDF, and vector files (AI, SVG).
What if I don’t know what I want?
That’s okay! The discovery phase of the process is designed to help us uncover your brand’s essence. I’ll guide you through strategic questions and moodboarding to clarify your vision.
Is brand strategy really necessary before diving into design?
Yes! A solid brand strategy ensures that your design aligns with your business goals and resonates with your audience. Without it, your visuals might not fully capture your brand’s essence.